- ✓Pipeline: to contact → product sent → awaiting post → done
- ✓Shipment tracking: SKU, tracking, follow-ups — no shared spreadsheet
- ✓CSV import (Impulze, Excel) and export in 2 minutes
From shipment to post on one board
- 5
- pipeline columns
- 2 min
- to import a CSV
- EARLY3
- 3 months free for early adopters
How it works
Four steps, one board — from first contact to published post.
- 01
Contact
Add micro-creators via CSV import or manual entry. Each profile becomes a card.
- 02
Shipment
Log SKU, tracking and ship date — or create a Shopify draft order from the card.
- 03
Awaiting post
Dedicated column with visible follow-ups and last contact date. No creator left behind.
- 04
Done
Post URL, stats when available, declined/ghosted archives. Measure ROI via Shopify discount codes.
Excel and DMs: gifting chaos
When you seed 20 to 100 micro-creators per month, shared spreadsheets and Instagram DMs become unmanageable.
- ×Statuses scattered across Sheets, Notion and DM inboxes
- ×Forgotten follow-ups — products shipped with no post in return
- ×No visibility on who's waiting for what, or gifting ROI
Seedlane: one source of truth
A gifting Kanban where every creator moves column by column — visible to the whole marketing team.
- ✓Visual pipeline: contact → ship → await → done
- ✓Native gifting fields: SKU, tracking, product value, post URL
- ✓CSV export and Shopify integration to measure return
Built for D2C brands
Skincare, food, lifestyle, fashion — any brand seeding micro-creators for posts.
- Skincare & beauty
- Food & beverage
- Lifestyle
- Fashion & accessories
Gifting guides
- Influencer gifting tracking — complete guide — SeedlaneHow to track a micro-influencer gifting program: fields, workflow, Excel pitfalls. Guide for D2C brands.→
- 5-step gifting Kanban pipeline — SeedlaneStructure a gifting Kanban: columns, transition rules, operational metrics.→
- Excel vs Kanban for micro-influencers — SeedlaneCompare Excel and a dedicated Kanban for managing micro-influencers and gifting campaigns. Practical guide for D2C brands.→