Micro-influencer gifting & seeding

From shipment to post, one creator at a time

The gifting pipeline built for D2C brands — track every micro-influencer from product shipped to post live, without Excel or lost DMs.

Not enterprise influencer CRM. One clear board, one card per creator.

From shipment to post on one board

5
pipeline columns
2 min
to import a CSV
EARLY3
3 months free for early adopters

How it works

Four steps, one board — from first contact to published post.

  1. 01

    Contact

    Add micro-creators via CSV import or manual entry. Each profile becomes a card.

  2. 02

    Shipment

    Log SKU, tracking and ship date. Shopify draft order from the card (beta connection).

  3. 03

    Awaiting post

    Dedicated column with follow-up alerts, "not posted yet" filters, and last contact date.

  4. 04

    Done

    Post URL, stats when available, declined/ghosted archives. ROI via Shopify discount codes (beta).

Excel and DMs: gifting chaos

When you seed 20 to 100 micro-creators per month, shared spreadsheets and Instagram DMs become unmanageable.

  • ×Statuses scattered across Sheets, Notion and DM inboxes
  • ×Creators forgotten while awaiting post — products shipped with no visible return
  • ×No visibility on who's waiting for what, or gifting ROI

Seedlane: one source of truth

A gifting Kanban where every creator moves column by column — visible to the whole marketing team.

  • Visual pipeline: contact → ship → await → done
  • Native gifting fields: SKU, tracking, product value, post URL
  • CSV import in 2 min + Shopify beta (draft orders, discount codes)

Built for D2C brands

Skincare, food, lifestyle, fashion — any brand seeding micro-creators for posts.

  • Skincare & beauty
  • Food & beverage
  • Lifestyle
  • Fashion & accessories

Gifting guides

All guides

Ready to replace your gifting spreadsheet?

Account in 60s, board ready after CSV import. Code EARLY3: 3 months free when billing opens.

Seedlane — Micro-influencer gifting tracker